Blogging about a food industry that's in transition.
The Real Bread Campaign (http://www.sustainweb.org/realbread) advocates Community Supported Baking to revolutionize the baking of bread in the UK.
What makes The Handmade Bakery compelling is their commitment to this cause, as well as their execution.
800 g loaves of organic, locally grown flours, baked in the community cost a little over $5.00. And there is no middleman: they use 2 stores and a brewery as drop off depots for people who subscribe. Get a loaf a week, or more. The longer the subscription, the better the price.
From the Handmade Bakery’s site: “Organic flour is not only good for the environment, but it also contains more nutrients and minerals such as zinc and magnesium. Stone grinding ensures none of the nutritious wheatgerm is wasted. Reducing food miles and strengthening the local economy and community is important to us and we are hoping to build strong links with other businesses as well as use local ingredients. When made with care, bread is not the unhealthy carbohydrate dieticians want to ban, but an essential part of a healthy, balanced diet.”
What’s there not to like. Is this the future of breadmaking?
(0) Comments • Permalink • 03 03 2009
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